FAQs
Publishers - you got questions? We got answers.
How exactly does this work and what’s in it for me?
It’s really pretty simple. We make high quality video content, which you get to embed on your site for the viewing pleasure of your readers. As well as the free video content, we also place ads within the video stream that we give you a revenue share on. Think of it as Google AdWords, but with a video player instead of text links - put the ChannelFlip Player in a space on your site and every time someone watches a video ad, we’ll pay out.
Will your content clash with mine?
We appreciate that many website publishers will have their own reviews, features and news ites that might cover the same subject matter as a ChannelFlip show. However, we really believe that our video content acts as a complement to your own original content, rather than competition. Our shows have very distinctive voices, so there’s no worry someone will confuse the opinions of our show hosts with your own editorial staff. If you put the player up and get a horrid reader reaction… well then maybe it wasn’t meant to be. But there’s no harm in giving it a whirl.
What if I don’t like some of the brands advertising?
All our adverts are designed to appeal to men aged 18-35, the same demographic we make our shows for and the same demographic we want our publishers to deliver - so there should be a good fit. However, if there’s a particular reason that you don’t want a particular video ad running on your site, we’ll be happy to pull it off your player with the minimum of hassle.
How much can I make?
ChannelFlip pays publishers based on the number of videos ads that viewers watch in our videos. We pay great CPMs to sites that really hit our demographic, so do get in touch and we can talk turkey.
How hard is it to integrate the ChannelFlip Player?
It’s ridiculously easy. We’ve designed and coded the player to sit within 99% of the standard layouts on the web, using all manner of direct placements and space-serving systems. We provide you with piece of ‘tag code’ just like you’d get from any advertiser, and all you have to do is paste this in your web page or advertising provider, and our backend will do the rest.
We’ll also provide you with a login to our backend system so you can see how many impressions we’re tracking and how much money you’ve made at any given point.
What happens if you don’t have an ad to serve?
If it turns out that demand for video ads is low in a given week, we’ll serve up our premium content to your audience free from advertising messages, allowing them to enjoy it unadulterated.
Have we answered all your questions? Great! You need to sign up right now. Have we not quite hit the button for you yet? Well then, get in touch.
