What We Do For Advertisers
Why get on board and advertise with us?
There are plenty of ways to advertise on the web. But there aren’t a lot of ways to reach your target audience through video, given the amount of low-quality UGC out there and the flimsy statistics some publishers offer back as proof of delivery. We’re here to change that.
Join the likes of Intel, Universal Pictures, BullDog Grooming, LG Electronics, Faber&Faber and Warner Music Entertainment in working with us.
Hit the 18-35 male demographic. Over and over again.
All the video content we produce is aimed at savvy men that sit squarely in this demographic - the group that, more than any other, is switching off TV and turning to the ‘net for entertainment. Everything we do - from our show production to our advertising sales to our content distribution - is aimed at hitting that one demographic. If you want in, we’d love to help.
See your brand against quality content
Big brand advertisers - or small ones, for that matter - don’t want to see their adverts being placed against videos of cats skateboarding or teenagers lipsynching. They want the same high quality video content they’re used to advertising against on TV. All our content is professionally produced to high standards by journalists and TV producers who know their stuff. Our tone is uniquely British and we pride ourselves on appealing to men without resorting to big boobs.
A quality environment to watch
It’s not just about the high-quality, targeted content that ChannelFlip produces and that brands are seen against - it’s about where that content is placed. Unlike many distribution and advertising networks, we’re entirely transparent about where your advertising content is being seen. We don’t have a few ‘headline’ sites and then lots of dross to make up the numbers - every site in the ChannelFlip Network is hand-picked by us, demographically analysed and vetted to make sure its traffic is of the highest quality and fits the demographic we need.
Targeted distribution to your audience
Want to reach tech geeks? We’ll give you tech geeks. And just tech geeks. Need to reach men looking to rent movies this weekend? We’ll give you those, without lots of other extraneous chaps too. Want a general male audience in the 18-35 demo? We can give you those, too. Whichever way you want to slice the demographic pie, our advertising and content network is designed to deliver exactly what you need with zero fat.
Awesome analytics and ROI
What’s more, we’ll prove that distribution to you. We support third party impression-tracking and click-tracking through your own servers, and we’ll give you plenty of statistics and reports to show you just how and where viewers engaged with your advertising message. In today’s economic climate, the best advertising platforms are those that can prove effectiveness. That’s us.
Want to get in touch and discuss? We’re here.
